Five fatal flaws that cripple your blog

You've created a blog, written quality content and even spent money on the design. You should have generated more traffic than only a trickle of readers. The only question that you can ask yourself is, “what went wrong?”. Here are five common fatal flaws that can cripple your blog.

Do you write your blog for everyone? If you do, then that is the first mistake you've made. You need to know the specific details of your targeted audience. Are you targeting individuals or businesses with millions of revenues to spend?

The second mistake is not having an email list for your blog. Studies show that email is 40 times more effective than social media. It is more personal and one of the most effective marketing tools for businesses. Typically, your email subscribers are your loyal readers that share your articles on their social media account.

The third mistake you may have made is not sticking to a schedule when posting on your blog. You may post sporadically rather than consistently. Aside from content strategy, it would be best to devise a posting strategy on your calendar.

Besides that, do you often think about building traffic first and your readers second? Thus, do you design your content to increase search engine algorithms by keyword stuffing and spammy articles? If you do, you did not bring value to your readers. As a result, they will not believe in your brand authority.

Finally, do you think that you have created quality content in your blog? The right content can generate traffic from readers and Google, which establishes you as an expert and brings more leads to your blog.

There are many other common mistakes that beginner bloggers tend to make, especially during the first blogging year. However, you can always avoid these mistakes in the first place by following the above tips.