The Importance of a LinkedIn Profile Picture

LinkedIn profiles which have a photo are far more likely to be viewed, achieving seven times more clicks than those without. Headhunters and recruiters are more interested in profiles with a picture than those without, because they want to get an idea of what you're like and how professional you are. A picture really does speak a thousand words. People's first impressions tend to stick even after they've met you in person, and you can't really get the same first impression from words alone.

So what does a good profile picture bring to your LinkedIn page? Well, personal appeal is a big advantage. People like to see a human face, that's a fact hard-wired into us. A photo provides that personal touch, meaning your profile isn't simply about the facts and figures. It's also a way of enhancing your personal brand, because the photo you upload can speak volumes about who you are, how you perceive yourself and how you want others to see you.

A picture also gives you credibility. A LinkedIn profile without one looks inactive, perhaps the sign of someone who doesn't take their career too seriously. It could also set alarm bells ringing with recruiters because it could be a fake or spam profile.

Finally – and very simply – it helps you to get recognised. If you've met someone at a conference or meeting and they're trying to track you down and connect, it's far easier for them to do so if they see a familiar face as opposed to a blank space.

If you haven't uploaded one yet, get a professional photo taken and you'll see the advantages.